Press Release

The Iconic Credential: Colorado DMV unveils new, more colorful license

Over 55,000 Coloradans helped design, choose State’s most widespread piece of branding 

LAKEWOOD - Monday, February 28 — After almost two years of development, over 55,000 votes and more than 400 entries by 119 Centennial State artists, the Colorado Division of Motor Vehicles (DMV) unveiled the state’s newest driver license and identification (ID) card.

Governor Jared Polis revealed the Iconic Credential and announced the new card is now available on Monday, Feb. 28, during a press conference at the History Colorado in Denver.